The UCSI University MBA with a particular emphasis on the Blue Ocean Strategy is the first business degree of its kind in the world. Blue Ocean Strategy has changed the way industry works internationally and is listed by Thinkers 50 as the second most influential industry idea – the biennial global ranking of management thinkers. The Blue Ocean strategy is designed to nurture and empower future leaders and managers who can make a significant impact in the marketplace. The program is intended to provide learners with a broad and balanced understanding of business. They will learn how to succeed within the current competitive landscape and will also gain expertise and skills that surpass the competition and build undisputed market space. They have a long track record of producing breakthrough business ideas for clients spanning public and private sectors around the globe. Their consultants and experts are committed to accurately represent the philosophy of Blue Ocean Strategy, which counts Value Innovation, Co-creation, and Sustainable Growth in its core.